About Easy IP™

3 Minute Overview Video of Easy IP™

Our Founder’s remarks to Congress Commissioned USPTO Panel on Intellectual Property and Easy IP™

Patents versus Easy IP™
Which to use, When, and Why?

Kary Oberbrunner’s exclusive interview with Katie Rubino, Chair of Life Sciences Practice Group at Caldwell Intellectual Property Law, the fastest growing IP Law Firm in the USA. They discuss patents and Easy IP™ and when it makes sense to use each to protect your intellectual property.

Is your Intellectual Property Protected?

The Digital Age favors a Creator Economy. This means the most value related to your books, businesses, and brands is your Intellectual Property.

Since 1975 we’ve experienced a massive shift within the S&P 500* from tangible assets to intangible assets. (More on this shift depicted in the image below.) 

In 2020, 90% of assets in the S&P 500 were intangible assets. This trend is only increasing as time goes on.

*The Standard and Poor’s 500, or simply the S&P 500, is a stock market index tracking the stock performance of 500 large companies listed on exchanges in the United States. It is one of the most commonly followed equity indices.

Patents have their Place

Patents provide protection and they make sense in certain cases like when you want to take infringers to court, borrow money against your patent portfolio, or increase valuation when you sell your company.* (Sue. Borrow. Sell.)

*Easy IP™ is patent-pending. Why? Because, someday we might sell the company. Our CEO and founder Kary Oberbrunner uses Easy IP™ to protect all of his other Intellectual Property. 

But patents are expensive (average $20,000) and take a long time (average 3 years)According to the USPTO patents have a first-time rejection rate of more than 85%. As a result, patents often prove to be costly in terms of time and money.

*Michael Carley, Deepak Hegde, and Alan Marco, “What is the Probability of Receiving a U.S. Patent”, 17 Yale J.L. & Tech. 203 (2015).

Easy IP™ is the IP Protection for the New World

We’re quickly moving into Web3, the “new version of the Internet.” By leveraging blockchain technology and smart contracts we’ve developed a patent-pending proprietary process that protects your Intellectual Property cheaper, faster, easier.  (More on Web3 depicted in the image below)

The Need to Prove “First Use”

The USPTO has much to say about “First Use” in respect to Intellectual Property. 

According to the USPTO, the applicant must provide documentation of “First Use.”

Smart Contracts are Superior

Through our proprietary patent-pending process, Easy IP™ integrates blockchain technology giving your Intellectual Property “global protection.” By creating a “time-stamped” smart contract that can never be tampered with or changed, we establish “First Use” that tracks back to you, the owner.

Smart contracts are superior because they’re immutable and unchanging. This means bad actors cannot change the “time stamp” (First Use) because it’s permanently captured on the blockchain.

NOTE: We only protect your Intellectual Property. If you submit Intellectual Property that you do not own, you will be legally responsible.

Smart Contracts are Recognized Worldwide

Smart contracts are the way of the future. Currently states and countries recognize this technology and favor it because of the many benefits listed below. Experts believe soon all transactions will be done via smart contracts. (Example include: marriage licenses, real estate deeds, vehicle titles, academic diplomas, business agreements, etc.)